WHAT IS THE PRIVACY POLICY OF IGNITE SMART AND GOOD?
Ignite Smart and Good (I-SG) respects your privacy. We may collect certain
information about you in connection with any orders and personal information
that you give us or services we may provide you. This "Privacy Policy"
describes the information we may collect online and the manner in which
we may use such information. We may modify or supplement this Privacy Policy
from time to time. If we decide to change this Privacy Policy, we will post
those changes on this page prior to the change taking effect.
COLLECTION OF INFORMATION:
When you request certain merchandise or services, whether or not you use I-SG's
Web site, we may ask you to provide certain information about yourself. This
information may include name, mailing address, e-mail address, telephone number,
and a credit card number. In some instances, this information will be necessary
for you to receive ordered goods or services and to be billed properly, (e.g., name,
address and credit card information, etc.).
When you visit our Web site, we may now or later automatically collect information
regarding your use of our Web site. Certain functions may help us track items for
purposes of order entry, customer service, and marketing.
USE AND DISCLOSURE INFORMATION:
I-SG may use your information not only to process orders and designate proper billing,
but also to attempt collection on a delinquent receivable if such ever becomes the
case. In addition, we also may use this information to improve our marketing efforts
and services, analyze site usage and to customize our Web site's content and layout.
We also may use this information to notify you of special offers, discounts, and new
products and services via e-mail and other on and off-line communications. If you do
not want to receive these communications from us, please notify us by e-mail at
trey.campbell@southwestern.com identifying the subject of the e-mail as "Privacy".
Further use of the information we collect may involve statistical analysis of our
customers' purchases and the popularity of certain goods or services offered by I-SG.
We will not disclose your personal information without first obtaining your permission,
except as follows:
- We may disclose personal information if required by law or legal process, or if we
believe it is necessary to do so to protect the property and personal safety of us,
visitors to our Web site and other third parties.
- We may disclose your personal information to third parties providing, or assisting
us in providing, services requested by you, and for billing and collection purposes.
- In the unlikely event that the business or substantially all of the assets of I-SG,
or its parent Southwestern/Great American, Inc., are acquired, customer information
will of course be one of the transferred assets.
By using our Web site, and providing us with information, you are consenting to our
collection and the above uses of your information. You may also request to have all
of your personal information collected by us removed from our database by sending a
message to the above mentioned email address, again identifying the subject of the
e-mail as "Privacy"; and, unless we are prohibited by law, we will remove such information
in accordance with law.
SECURITY:
In the future, we may process customer orders and collect and store personally
identifiable information using encryption technology. When employed, encryption
will allow you and us to input before encrypted information is sent via the Internet.
In addition, all of the customer information we collect on our Web site is secured
against unauthorized access by proprietary server(s) located at our principal offices
at Landers Plaza in Nashville, Tennessee and/or offsite near our said principal offices
in Nashville, Tennessee.
FEEDBACK:
We would appreciate your comments regarding this Privacy Policy. If at any time you
believe we have violated this Privacy Policy or any of your personal information
maintained by us is inaccurate, please notify us by e-mail at the above mentioned
email address, and we will use commercially reasonable efforts to investigate and,
if we deem necessary, correct any violation or inaccuracy. Thank you for your patronage
and for your cooperation.
Trey Campbell
Privacy Officer
2451 Atrium Way
Nashville, TN 37214
888.602.7867
trey.campbell@southwestern.com
The Southwestern Company
April, 2004
